COLOR THERAPY SHAMPOO
 
FOR COLOR-TREATED HAIR
This color-preserving shampoo washes away dirt and debris while being gentle to color-treated hair. With its luscious lather formulated with antioxidant-rich African Manketti and Argan oils, you’ll actually help extend the life of your shade's vibrancy* and fight future damage every time you wash. 
Maintains over 82% of haircolor after 18 washes
When used with K-PAK Color Therapy Conditioner; against combing breakage on damaged hair vs. a non-conditioning shampoo
 
Gently cleanses color-treated hair
Improves hair’s elasticity and shine
Helps restore and protect hair*
*Against combing breakage on damaged hair vs. a non-conditioning shampoo; when used with K-PAK Color Therapy Conditioner
 
COLOR THERAPY CONDITIONER
 
Choosing a shampoo that won’t zap the zing out of your new shade is obvious—but you’d also be wise to follow up with this color-locking conditioner. Our extra-conditioning formula, with African Manketti and Argan oils, helps shield your hue’s vibrancy, while hydrating overtime to strengthen hair and reduce breakage.
 
A luxurious daily conditioner that cares about your color as much as your hair.
Helps restore and protect hair for vibrant, long-lasting haircolor*
Doubles hair resistance to breakage**
Boosts shine
Helps hydrate hair and improves elasticity & manageability
*Maintains over 82% of haircolor after 18 washes
**Against combing breakage on damaged hair vs. a non-conditioning shampoo; when used with K-PAK Color Therapy Shampoo & Conditioner
 
COLOR THERAPY MASK
 
Get ready for a chorus of oohs and ahhs, and literally everyone you know wanting to touch your hair. With just one treatment, this deep-repairing wonder unlocks out-of-this-world color vibrancy, mirror-like shine, and strands that not only look healthier but are 9X stronger*. It’s no wonder it’s known as the “secret to lust-worthy locks.”
 
If color care is self-care, then this hair-loving treatment is one of the kindest things you could do for color-treated hair that’s been put through the wringer.
Boosts color vibrancy
9X stronger hair*
89% less breakage*
Instantly healthier-looking hair
* Against combing breakage on damaged hair vs. a non-conditioning shampoo
 
LUSTER LOCK SPRAY
 
Save the day with our “wonder spray for healthy-looking hair every day”! This silky leave-in treatment leaves behind an invisible-yet-powerful shield of protection against styling stress, thermal damage, and UV exposure that can fade your haircolor. The other great leave-behind? Soft, smooth-as-silk hair that SHINES like nobody’s business!
 
The protective prowess of our bestselling Luster Lock Treatment meets the ease of a spray for spectacularly shiny, healthy-looking hair that resists breakage and stays vibrant longer.
Locks in over 82% of color vibrancy for up to 8 weeks*
2X stronger hair**
Protects from heat styling
Instant detangling
Controls frizz and boosts shine
UVA/UVB protection for haircolor
Using K-PAK Color Therapy Shampoo after 18 washes
Against combing breakage on damaged hair vs. a non-conditioning shampoo
 
COLOR THERAPY SERUM
 
At a loss for gloss? Meet your hair’s daily “lust-have” for gorgeous color vibrancy and swoon-worthy shine! With a brilliant formula that’s “just light” for fine strands, yet nourishing enough for thicker tresses, this go-to oil blend delivers instant wow-factor plus powerful protection to ensure your shade glows the distance.
 
With every glorious drop of this African Manketti and Argan oil-infused “glow-getter”, you’ll actually help strengthen strands, boost color vibrancy, tame frizz, and gloss over dullness—without weighing fine hair down, or leaving thick strands feeling under-nourished.
Doubles your color vibrancy*
Preserves over 85% of hair color**
150% more shine*
2X stronger hair†
Protects hair against pollutants‡
Instant softness and smoothness
*vs. untreated hair
†Against combing breakage on damaged hair vs. a non-conditioning shampoo
‡Laboratory tested using pollution particles
 
(INFORMATION - JOICO WEBSITE)