RECONSTRUCT SHAMPOO - TO REPAIR DAMAGED HAIR
 
Lather in lustrous, more resilient hair. Formulated with damage-seeking Keratin and protective Guajava Fruit Extract, this gentle shampoo helps fortify weak strands and (bonus!) prevent future damage.
Unlike traditional shampoos that can strip away what little joi remains, this power-packed formula gives and gives—instantly improving elasticity, strength, and shine.
Gently cleanses damaged hair
Rich lather
When used with K-PAK Reconstructing Conditioner
 
RECONSTRUCT CONDITIONER - TO REPAIR DAMAGED HAIR
 
On a mission to repair hair that’s seen one too many blowouts and color changes? This restorative daily conditioner zeroes in on damage and dryness with laser-like precision, instantly replenishing shine, strength, and manageability where strands need it most.
 
With just one use, this high-powered conditioner helps rebuild and fortify breakage-prone strands, leaving damaged hair stronger, smoother, shinier—all-around healthier-looking than before.
Doubles hair resistance to breakage
Boosts shine
Improves elasticity & manageability
Smooths, detangles, and eliminates static in hair
Against combing breakage on damaged hair vs. a non-conditioning shampoo
 
CLARIFYING SHAMPOO
 
Need a hair-refresh? This deeply detoxifying shampoo clears the way for shiny, bouncy, healthy-looking hair by gently, yet effectively removing the dulling buildup and impurities that styling products, chlorine, hard water, and pollutants can leave behind.
 
Our color-safe clarifier delves deep to remove product residue, excess oil, and impurities that can dull your hair’s luster and weigh it down—without stripping away shine and slip, or diminishing your shade’s vibrancy.
Detox hair from hard water, chlorine & minerals
Protects hair against pollutants*
*Lab tested using pollution particles
 
HYDRATOR - Is your hair so parched, so thirsty, so starved for moisture that only a serious drink can quench its thirst? This intensely hydrating treatment turns on the waterworks to help even extra-dry, over-processed hair feel soft, smooth, and touchable again.
This thirst-quenching treatment delivers intense and immediate hydration to parched strands—making it ideal for dry hair.
Instantly replenishes lost moisture to dry, damaged hair
Boosts shine
2X softer hair
Seals the cuticle
Improves hair manageability and elasticity
Than untreated damaged hair
 
RECONSTRUCTOR - This is it—the “holy grail” hair hero that started it all for K-PAK! Packed with a powerful combo of amino acids and Joico’s smart Keratin technology, this 5-minute treatment rebuilds and strengthens stressed strands to instantly restore hair to its healthy-looking greatness. It’s hair reconstruction so targeted, so transformative; it’s the fave of millions of stylists, and we have the awards to prove it.
With a hair-saving formula that rebuilds and re-fortifies even hopeless hair in minutes, this mane must-have prepares your hair for a future with less damage.
Rebuilds and re-fortifies damaged hair
64% less breakage
Instantly healthier-looking hair
Against combing breakage on damaged hair vs. a non-conditioning shampoo
 
LIQUID RECONSTRUCTOR - This stuff is pure, liquid GOLD! With a potent cocktail of amino acids and smart Keratin technology that starts repairing and strengthening stressed strands on contact, this liquid reconstructoris everything you love about our award-winning* K-PAK Reconstructor turned into a lightweight formula that’s just right for those with fine, fragile hair.
Many intensive treatments come on strong…and heavy; Liquid Reconstructor manages to work wonders with a super-light, spray-on formula that won’t weigh fine, fragile strands down.
Convenient leave-in, spray-on version of our award-winning K-PAK Reconstructor*
65% less breakage
Lightweight formula
Stylist’s Choice Award winner in 2001-2015, 2017
Against combing breakage on damaged hair vs. a non-conditioning shampoo